Everything you need to know about freelancing in tech — from building your portfolio and setting rates to managing clients and avoiding burnout.
Freelancing in tech offers incredible freedom and earning potential. But it also comes with challenges that employed developers rarely face. Here's everything you need to know to succeed.
Your portfolio is your most powerful marketing tool. Include 3-5 high-quality projects that demonstrate your skills. Each project should have a clear problem statement, your approach, and measurable results.
Research market rates for your skill level and location. Start with competitive rates and increase as you build your reputation. Consider value-based pricing for larger projects — charge based on the value you deliver, not hours worked.
The best clients come from referrals and your professional network. But when starting out, platforms like Upwork, Toptal, and LinkedIn can help you land your first projects. Cold outreach to companies whose products you admire can also be effective.
Clear communication is everything. Set expectations upfront about timelines, deliverables, and revision rounds. Use project management tools and maintain regular check-ins with clients.
As a freelancer, you're responsible for taxes, insurance, and retirement savings. Set aside 25-30% of income for taxes, build a 3-6 month emergency fund, and invest in professional development.
The freedom of freelancing can become a trap if you don't set boundaries. Define your working hours, take regular breaks, and don't be afraid to say no to projects that don't align with your goals.
Freelancing isn't just about coding — it's about running a business where you are the product.
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